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Innovation Track [clear filter]
Thursday, November 15

11:00am CET

FC Bayern Munich: Fan Engagement & Innovation
FC Bayern Munich has one of the largest fanbases in the world, and you don't change club so it should be easy, right? But with increasing availability of digital content like Netflix, find out what makes the experience so great for those fans, what Bayern Munich have learned and where are they heading in the future.

avatar for Benjamin Stoll

Benjamin Stoll

Head of Digital Strategy, Platforms & Innovation, Bayern Munich
Benjamin is the Head of digital strategy, platforms & innovation at FC Bayern Munich. He is also the founder of the consulting firms ‘Digithalamus’ and ‘the missing piece’, who specialize in strategies, solutions and creating value for a digital world. Previously, Benjamin... Read More →

Thursday November 15, 2018 11:00am - 11:30am CET
Amsterdam stage

11:30am CET

Customer Experience: Not as Hard as You Think
In this session, Ivo Bronsveld will act as your coach in a press conference setting, sharing the common pitfalls to should avoid when using or starting to use content in your commerce environment to improve your customer experience. Next to that, he will showcase what a successful customer experience looks like using the recently launched BloomReach DXP for Commerce solution.


Nate Barad

Head of Product Marketing, BloomReach

Ivo Bronsveld

Director of Product Innovation, BloomReach

Thursday November 15, 2018 11:30am - 12:00pm CET
Amsterdam stage

12:00pm CET

GrandVision: Using Digital to Enable Customer Experience Innovation
How GrandVision is using digital to enable customer experience innovation for over 30 brands and 44 countries.

GrandVision, is a global leader in optical & eyecare retailing, with 30 different retail brands in 44 countries including Pearle, Eyewish, Vision Express, GrandOptical, Apollo Optik etc. Grandvision has an innovative approach and ambitious strategic vision to delight its customers. Join their Chief Digital Officer to get insight into how this multi-country multi-brand retail organization is driving digital & omni-channel transformation at scale, while keeping a sharp focus on customer experience.

avatar for Kunal Chakraborty

Kunal Chakraborty

Chief Digital Officer, GrandVision

Thursday November 15, 2018 12:00pm - 12:30pm CET
Amsterdam stage

1:30pm CET

Fireside Chat with Moritz Zimmerman
Get warm by the fire with SAP Customer Experience CTO Moritz Zimmerman and BloomReach CTO of brX Arjé Cahn for a personal chat on navigating through the technology space as founders of technology companies, the trend of monolithic platforms versus microservices and what innovations from customers they're excited about and you should absolutely pay attention to!

avatar for Arjé Cahn

Arjé Cahn

CTO of BloomReach Experience and co-founder of Hippo, BloomReach
Arjé is the brains behind BloomReach Experience. He has a record of building groundbreaking software in his role as co-founder and CTO of Hippo CMS, which is regularly recognized by top analyst firms for its technological excellence. He has earned his stripes in the open-source world... Read More →
avatar for Moritz Zimmerman

Moritz Zimmerman

CTO SAP Customer Experience, SAP Hybris
Moritz is a technology enthusiast. Disruptive tech has been the cornerstone of his life. He is one of the co-founders of hybris Software, which they brought to life right out of university in 1997. The company was acquired by SAP in 2013, and Moritz has contributed to SAP Hybris becoming... Read More →

Thursday November 15, 2018 1:30pm - 2:00pm CET
Amsterdam stage

2:00pm CET

What's New for Users: Learn About the Latest Tools Available for You
How to get the absolute most out of the tools you have, or a preview into the possibilities that AI-driven site search, merchandising and content management can bring your business. Learn why new and improved work-flow brings the best experience available to your most valuable customers, and why merchandising is widely successful when real people control your power-pages and AI takes care of the rest.

avatar for Clint Burgess

Clint Burgess

Product Marketing, BloomReach
avatar for John Field

John Field

Dir. of Product Marketing, BloomReach

Thursday November 15, 2018 2:00pm - 2:30pm CET
Amsterdam stage